Justin Nuttall 

Copywriter | Content Strategist
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Justin Nutall 

Copywriter | Content Strategist

About Justin

jbetav2@gmail.com   |   917.273.9413

Question. Have you ever met a copywriter who’s won a first place trophy for figure skating and appeared (inadvertently) in an episode of Playboy’s Candid Camera? I didn’t think so.

I’m a multi-disciplinary creative who uses words and ideas to create empathic, story-driven solutions that spark consumers to brands in new and exciting ways. I’ve worked at several iconic agencies with some truly brilliant people  -  which has caused me to pinch myself on more than one occasion.

Lately, I’ve been at Audible, creating cool experiential stuff on the Audible site, conceiving digital campaigns throughout the Amazon eco-system ​(banners, landing pages, etc.) and kicking out print campaigns and radio scripts. I also doubled as a UX writer, helping to launch their new brand and subscription model. I developed onboarding flows, wrote in-app copy, product videos, push alerts, error messages, all manner of subscription and membership e-mails and collaborated on style guides.

Before that, I worked at AMEX (via Digitas) creating brand campaigns and designing content.  Projects included product launches, dynamic e-mail programs, site content and sales collateral.


SPECIALTIES
• copywriting and creative direction
• integrated campaign development
• ux/ui writing
• social media deployment
• on-the-fly, under-the-gun idea generation
• app development

WHERE I’VE WORKED (SHORT LIST)
McCann-Erickson, BBH, Ogilvy, BBDO, DDB, Digitas, FCB, Studio Labs LLC, JWT, Evoke Interaction, TribalDDB, Audible

WHO I’VE WORKED WITH
Greg Ketchum, Tom Godici, Kevin Roddy, Pete Johnson, Brent Choi, Atit Shah, Lew Willig, Randy Van Kleeck, among many others

CLIENT LIST
HP, Puma, American Express, TUMS, KPMG, IBM, The US Census, Seamless, Axe, AT&T, Stolichnaya, Emirates Airlines, Philips, Cisco, ExxonMobil, Motorola, Merrill Lynch, T. Rowe Price, Reebok, Vonage, State Farm Insurance, Johnson & Johnson, Visa, Gilette, Milk Bone, Aquaphor, ONDCP, Jamaica Tourism, Marriott, Pricewaterhouse Coopers 

RECOGNITION
Addy, One Show, Cannes, Webby, Effie, Shorty, Pyramid, FWA and Echo, etc